Promot-event (collecting contacts and changing)

Conducting promotional activities for the online IT academy for kids and teens GoITeens was implemented at Respublika Park shopping mall in Kyiv. The main focus of the activation was engaging parents as the key target audience.

Promoters worked in high-traffic areas, actively communicating with parents and informing them about the academy’s programs. The activity included lead generation through contact collection, as well as the distribution of informational materials.

Thanks to a well-structured approach and focus on direct communication, the activation ensured high-quality audience engagement and increased interest in GoITeens educational products.