The most effective advertising placement is in a place where a large flow of people passes daily. And the elevator in the shopping center of Kiev, of course, is just such a place.
Branding elevators - one of the most effective and original advertising moves to date. After all, their work lasts a whole day, every minute. Such advertising has a high contact duration. It is simply impossible not to notice. If you create a bright image, the advertisement will be read by those who just passed by.