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Advertising and promotion in shopping malls

Advertising and promotion in shopping malls

Period

13.02.2025

Location

Kyiv, Lavina Mall

Promo zone size

1

Client

Expert X 

Surveying visitors in shopping malls is an effective way to engage with the audience and collect valuable insights. As part of one of our promotional campaigns held in a shopping mall, we successfully organized an event aimed at attracting attention to online courses.

Our team of promoters invited visitors to participate in the survey, offering them certificates for free access to educational programs. This approach not only sparked interest but also provided additional value to participants.

The most active respondents received branded souvenirs as a reward, which further motivated engagement. A friendly atmosphere and a well-structured communication strategy made the survey process both enjoyable and effective.

This event format helped increase awareness of the offered online courses while also enhancing the brand’s positive image. We are confident that such campaigns are a powerful tool for establishing contact with the target audience and fostering brand loyalty.