One of the most effective ways to connect with potential customers offline is through direct contact in high-traffic areas — such as shopping malls. That’s exactly what Bauer did by launching a prize draw campaign based on a simple customer survey.
Our agency handled full authorization of Bauer's promoters in malls, including all necessary documentation and approvals. This allowed the brand to operate legally, transparently, and in full compliance with mall regulations.
The promoters engaged shoppers with short surveys, offering them a chance to win a prize. This format not only helps expand the customer base, but also builds brand trust through personal interaction and a positive experience.
This case shows how properly organized offline activity can become a powerful tool for lead generation and brand strengthening.
