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Promo on Mall's Parkings

Promo on Mall's Parkings


Январь 2018 - Февраль 2018


Kyiv, Lavina Mall & Dream Town

Promo zone size



British Auto club

As part of an advertising campaign for a roadside assistance service, we installed huge sculptures of animals made from used tires in the parking lots of shopping centers. The main goal is to draw the attention of drivers to safety and forethought. Visitors took photos on the background of autonomy, received gifts and participated in promotions and sweepstakes from the Yellow button service.