
Promo authorization at the “Charity Weekend” festival
Promo authorization at the “Charity Weekend” festival
We authorized a promo activation during the festival “Charity Weekend”, which took place in the area next to River Mall
The event combined a vibrant leisure atmosphere, live music, and a social mission — supporting charitable initiatives. Two promoters worked at the festival, actively engaging visitors, introducing them to the brand’s products, and distributing samples from Full Force
The promoters communicated with guests, shared product benefits, and created a friendly and positive image around the brand. This direct interaction format strengthened brand awareness and helped build trust among new audiences
The activation perfectly aligned with the festival’s concept, supporting its charitable spirit and emphasizing Full Force social responsibility