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Digital exposure of Volvo

Digital exposure of Volvo

Period

10/2019 - 11/2019

Location

Kiev, River Mall

Promo zone size

20

Client

VOLVO

Digital exhibition of cars in the mall is a new effective format for promoting an automobile brand. The YADRO team has developed unique software that maximizes interaction with a potential customer. Thanks to the interactive panel that is located next to the car, customers get acquainted with the configurations and characteristics of the presented model and get the opportunity to sign up for a test drive at any convenient dealer. Digital exposure can not only increase the level of premium brand cars, but also stimulate sales and attract additional attention to the target audience.