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Authorization of promoters in shopping malls

Authorization of promoters in shopping malls

Period

13-14.02.2025

Location

Kyiv, Lavina Mall

Promo zone size

-

Client

Dnipro-M

Organizing BTL events in shopping malls is an effective tool for engaging with the target audience. As part of one of these campaigns, our agency successfully executed a promotional activity for the Dnipro-M brand.

A team of two promoters worked within the shopping mall: one dressed as a life-size mascot representing the Dnipro-M brand character, and the other as Cupid with wings. This promotional format helped create a vibrant atmosphere and attract the attention of visitors.

During the campaign, promoters distributed flyers with product information and special offers while inviting guests to take memorable photos. Interaction with the audience in a light and relaxed manner contributed to increased brand loyalty and greater interest in the products.

Such events not only boost brand awareness but also strengthen its market presence, creating a positive consumer experience. Our agency is ready to implement creative and effective promo campaigns tailored to the needs of your business.