
Authorization of promoters for events
Authorization of promoters for events
To truly capture attention at events and exhibitions, brands must offer more than just visual presence — they need to create real, engaging experiences. This is exactly what we delivered for our client at an event held at Parkovy IEC.
In the venue lobby, a branded interactive promo zone was set up, where a promoter actively invited guests to try their luck at a pinball-style game. The interactivity and excitement drew crowds, as participants had the chance to win prizes.
Additionally, the promoter guided visitors to a tasting bar, where everyone could get a closer experience with the product. This format not only drew attention but also facilitated a live, emotional brand connection through play, interaction, and taste.
This case demonstrates how interactive concepts combined with personal communication and visual design can generate real marketing impact.